Meta ads
We targeted fleet owners and managers on Facebook and Instagram with messaging about fuel control, costs and vehicle oversight.
Case study · Fleet GPS (B2B)
381 B2B leads for a fleet GPS platform.
In just three months.
Smartivo is a GPS platform for vehicle fleets. They needed a steady flow of qualified B2B enquiries from fleet owners and managers, not random clicks. We built the complete system, from the ads to the CRM.
Smartivo
ProductPricingDemo
Free fleet audit
Free fleet audit
See your whole fleet in real time.
Book a free fleet audit and see where your vehicles and fuel budget are leaking money.
Company emailGet my free audit
★★★★★ Join fleet operators already cutting costs
Real-timetracking
Every vehiclecovered
One dashboardto rule all
Live trackingEvery route, every stop.
Fuel controlCut the waste.
Auto reportsCosts at a glance.
0
B2B leads
in 3 months7.35%
lead-to-sale conversion
lead → customer0
months to results
from launch0
channels in one system
Meta · Google · Landing · CRM
Challenge
A B2B buyer who is hard to reach
Fleet owners and managers aren't moved by just any ad. Smartivo needed a predictable flow of serious enquiries, not clicks from the curious, and a system that doesn't let those enquiries go cold.
Result
381 leads and 7.35% into sales
In three months we delivered 381 qualified B2B leads, and 7.35% of them turned into sales. Everything ran through one system: ads, landing page and a CRM that tracks each enquiry to the end.
What we did
Four channels, one system.
Google ads
We captured the people actively searching for GPS tracking and fleet control, at the moment they already need a solution.
Landing page
A page offering a free fleet audit, built to turn a visit into a concrete B2B enquiry.
CRM
We set up a CRM where Smartivo tracks every lead and every sale in one place, with nothing slipping through.
Creative
The ads that brought the leads.
Several angles for the same service: fleet control, fuel savings and greater efficiency. We tested and scaled whatever brought enquiries.
S
SmartivoSponsored
···Still tracking your fleet on a spreadsheet? See every vehicle, route and idle hour in real time, on one screen.
Free fleet auditsmartivo.comTake control of your fleet
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S
SmartivoSponsored
···Fuel is your second-biggest cost. Most fleets cut it by double digits in the first quarter with live GPS tracking.
Cut fuel costssmartivo.comStop fuel from leaking
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S
SmartivoSponsored
···Know where every vehicle is, how it's driven and what it costs, without calling a single driver.
Live fleet visibilitysmartivo.comRun a tighter operation
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★★★★★
“Working with Paradox Media was highly professional and reliable. We were happy with the results, the clear communication and their whole approach to the work. A dependable digital marketing partner we recommend with confidence.”
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